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people
This
page considers 'adult content' industry people and primers.
It covers -
wetware
What of the people in the industry: the people in front
of the lights and those behind the cameras or the digital
cash registers?
Information about careers, recruitment patterns and remuneration
is particularly anecdotal. The production of online content
(and more generally work practices in the production of
erotic images and texts) has received less academic attention
than that focussed on sex workers.
It is thus difficult to assess with any confidence claims
that people behind the camera in Australia and overseas
have a steady income, that male performers receive better
pay than female performers but have a shorter career,
or that most personnel are self-recruited.
Does the online industry liberate employees?
Asia Carrera claimed that
It
has been a real boon for me in countless ways, but building
and maintaining a successful site that stands out in
a vast sea of cyber-smut requires unimaginably long
hours in front of a monitor, intensive cyber-education,
and a lot more dedication than people would imagine.
I used to try to convince other starlets that the Internet
was a ticket to financial freedom, control over their
own images and personae, maintaining and expanding their
fan bases, etc., but I've given up. Unfortunately, most
porn stars just don't have the time to dedicate to the
task.
A
hosting specialist similarly claimed
that the industry embraces
students
and retirees, attorneys, accountants, bankers, and bums.
Single mothers who want to work from home while raising
their children, and disabled people who are unable to
function in a more traditional work environment. White
collar, blue collar, or no collar ... We all have our
reasons; we all have our dreams. The challenge before
us is to transform our dreams into reality. All it takes
is knowledge, effort, faith, and persistence
and,
perhaps in an ironic echo of rhetoric about 'homesteading
the digital frontier', that
the
adult marketplace on the Web is an underdeveloped cottage
industry, which gives entrepreneurs the opportunity
to participate in a true free market. ... Most industry
participants are individual webmasters or exhibitionists
who work out of their homes rather than big offices.
Since the market isn't dominated by a shrinking number
of conglomerates with huge market caps, many small businesses
can compete effectively for their own small share of
the marketplace. These small businesses are able to
compete due to the taboo that surrounds pornographic
content. Most major companies won't engage in the production
or export of adult content because their shareholders
won't allow them. This provides individuals and small
businesses the unfettered opportunity to service the
large demand for such content all by their lonesome.
US
figure Legs McNeil commented,
presumably with some hyperbole, that
It's
actually harder to get into the business than you'd
think, because there are so many people who want to
be in it these days, and I think a lot of people, and
this goes for most of my friends in it, they always
say that "we get to have sex in front of the camera,
and not on the casting couch." They like the honesty
of it. The people in the porn industry are thoroughly
disgusted by Hollywood, by the traditional film industry,
and they think that the traditional, mainstream Hollywood
film industry is much more immoral and disgusting and
evil. They all have horror stories about Hollywood.
I think, without fail, they prefer the porn industry,
or just the honesty. They're not big fans of Hollywood,
probably because Hollywood is always coming around.
They have a term for them. They're called 'Porno Marks'.
Those are straight people who are enamored with the
porn world, and people in the porn world have nothing
but loathing for them. They're not big fans of Hollywood.
Hollywood is disgusting.
primers and other publications
Guides on how to be a pornmeister exist but largely aren't
available through mainstream outlets such as Borders or
Amazon.com.
We've noted titles such as Sex Sells: How to Build
an Adult Website by AMD Inc. or Logging In: An
Ethical Guide to Building and Marketing Your Adult Web
Site by Magdalene Meretrix & Robert Furtkamp.
Much expertise is presumably tacit and experiential, passed
on by word of mouth or on the job, rather than academic
works and certification.
Would-be pornmeisters can also consult more traditional
primers such as Adult Video Business: How You Can Find
Attractive Women to Star in Your Own Adult Films, Make
Money, and Quit Work in 7 Weeks by Ray West, Sex
& Camcorders: The Complete Guide To Producing Low-Cost,
High-Profit Adult Videos & DVDs by Benjamin Cool or
1-2-3 Be a Porn Star! A Step-By-Step Guide to the Adult
Sex Industry by Ana Loria.
My Year in Smut: The Internet Escapades Inside Danni's
Hard Drive (New York: 1stbooks 2002) by Taylor Marsh
is an account of the Danni Ashe site. Accounts by sexworkers
in other parts of the industry are plentiful but of questionable
value; a jaundiced reader might consider that much of
the content is even more ephemeral than the videos or
other publications described in those accounts. Richard
Ramsdale & Trevor Ruppe collaborated on Confessions
of a 21st Century Porn Star (San Jose: Writers Club
Press 2001).
For phone sex see Dirty Talk: Diary of a Phone Sex
"Mistress" (New York: Prometheus 1998)
by Gary Anthony, Rocky Bennett & John Money or the
more rigorous The Fantasy Factory: An Insider's View
of the Phone Sex Industry (Philadelphia: Uni of Pennsylvania
Press 1998) by Amy Flowers.
Other views from inside the industry are provided by The
X Factory: Inside the American Hardcore Film Industry
(New York: Headpress 2000) by Anthony Petkovich, Pornstar
(New York: Simon & Schuster 1999) by Ian Gittler and
Traci Lords: Underneath It All (New York: HarperEntertainment
2003) by Traci Lords.
How to Make Love Like a Porn Star: A Cautionary Tale
(New York: Regan Books 2004) by Jenna Jameson with Neil
Strauss features gems such as "trying to maintain
eye contact with him was like trying to read Dostoyevsky
on a roller-coaster".
Industry groups in most countries produce newsletters
and other publications of varying quality, often on a
restricted distribution basis. Other publications such
as AVN
Online and XBiz
are more readily available.
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