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nanopayment schemes
This page considers micro-pay and nano-payment schemes.
The publishing guide
elsewhere on this site points to studies suggesting that
'for-profit' online publishing of books, images, music
and other information commodities is dependent on a 'pay-per-play'
regime with very low charges, typically a few cents or
fractions of a cent to view a particular chapter, image,
page or sound clip.
The results so far from trials such as Millicent
and Silk Road have been underwhelming.
While basic technological challenges may be overcome through
the development of international standards and the establishment
of very low cost digital clearing houses, whether within
publishing groups or intermediaries such as banks and
connectivity providers, the task of persuading content
providers and users to accept the new regime will be more
difficult.
Usability, discussed in our design
guide, appears to be a major impediment. Currently it
is difficult for the consumer to download and install
a software 'wallet' and then to set up an account with
a broker to buy digital cash. The bundling of such services
with standard software - eg paying per page to the Bank
of Microsoft - poses interesting industry concentration,
competition and privacy questions.
Just as importantly, most consumers appear to envisage
the web as as a zone of free content, with free alternatives
to those information goods for which payment is required.
studies
Several papers offer a useful starting point.
For the big picture consult the paper
by Yanos Bakos & Erik Brynjolfsson on 'Aggregation
& disaggregation of information goods: Implications
for bundling, site licensing & micropayment systems'
in Internet Publishing & Beyond: The Economics
of Digital Information & Intellectual Property
(Cambridge: MIT Press 2000) edited by Brian Kahin &
Hal Varian.
The 1999 Berkeley report
Internet Micropayments: An Analysis of the Technological,
Business & Economic Factors Driving Micropayments
in E-Commerce and the 2000 paper
by Jari Kytöjoki & Vesa Kärpijoki on Micropayments:
Requirements & Solutions are more specific. They
supply cogent analysis and several case studies. Scott
Worden's 1998 paper
on Micropayments & the Future of the Web is
thinner but includes a legal perspective.
standards
As several of the above papers noted the lack of standards
bedevils establishment of micropayment schemes. The W3C
Micropayments Working Party (MPWP)
has yet to build a consensus among hardware/software developers
and associated interests, although in 2000 it released
a draft proposal on markup standards.
some of the schemes
Jalda
is a non-proprietary scheme aimed at online gambling,
retail, software providers and telephone operators. It
was launched in 1999 by EHPT,
a joint venture of Ericsson and Hewlett-Packard. Although
functional on wired personal computers, the emphasis unsurprisingly
is on mobile phones or wireless personal digital assistants.
Jalda associates every user with a specific account, enabling
users to be charged by different parameters such as elapsed
time, mouse clicks, searches,
or game levels and amounts from fractions of a cent to
large sums.
next page (cybercurrencies)
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